First, I have been trying to sell these four T-shirts on the secondhand app Vinted in the UK. They are samples from Chinese brands that were sent to me. But due to issues with shipping fee, I was unable to return them. Although these clothes are not my style, they are all new and made from high-quality materials, so I attempted to sell them online. However, it has been 7 months. The most viewed item has only received 21 views and 3 favorites.
According to my data description, my intervention did not achieve the expected effect.
BUT MY CHANGES
I realized that promoting the sustainable culture of second-hand clothing requires not only one-time online interventions but also longer-term and more comprehensive strategies.
I discovered the need for a deeper understanding of the needs and preferences of the target audience, as well as their perceptions and attitudes towards sustainability, in order to better design and implement interventions.
Then, I am planning to sort out the clothes that I no longer need. Then, I will try to sell or exchange them within my own community. I will collect data in this way. I will send an email to my community first, hoping to get permission.
In the following day, I received an email stating that my community does not allow me to conduct this intervention.
So, I am planning to switch to conducting street interviews for my intervention. I will save the selling or exchanging intervention for the next time when I find a suitable and permissible location.
Street Interviews Plan:
How old are you?
Have you ever had any unwanted clothes?
What percentage do you think it takes up in your wardrobe?
How do you plan to deal with them?
Have you heard of the concept of sustainable fashion or second-hand clothing? If so, what do you know about these concepts?
Are you willing to try buying or using second-hand clothing? If not, what is the reason?
Are you willing to take action to reduce your clothing waste? If so, what actions do you usually take? If not, why not?
Then I will choose the sunny day and enjoy the spring time.