LVMH Beauty- Sustainability Head China，Tingting Han
After our meeting on February 2nd, she shared with me some of LVMH’s plans and ideas regarding sustainability in 2023. For example, LVMH plans to launch a new recycling program in collaboration with its brand Hennessy. Hennessy’s bottles will be reused to create artworks, and they will be promoted through social media influencers and artists, thus reintroducing these artworks made from bottles to the public eye. In addition, Dior has been holding exhibitions featuring its past haute couture and sketches in different regions and countries, attracting people from all walks of life to come and learn. This initiative has given new life and meaning to these haute couture pieces.
In summary, through this conversation, I gained a new understanding of sustainability. As long as items are given a second value, this is sustainability.
After returning, I contacted her again about my project through email.
Evidence:
