Monthly Archives: February 2023
Reflective thinking of interview from expert
The Importance of Desktop Research: Han suggested that I conduct desktop research as a necessary step in any project to better understand market conditions and consumer needs. I can use intervention to achieve this goal. Challenges Faced by Millennials and … Continue reading
Conversation with my expert
LVMH Beauty- Sustainability Head China,Tingting Han After our meeting on February 2nd, she shared with me some of LVMH’s plans and ideas regarding sustainability in 2023. For example, LVMH plans to launch a new recycling program in collaboration with its … Continue reading
Secondary research
The findings of the secondary research have also been extremely fruitful and illuminating for this project. To begin with, as mentioned above, quantitative primary data by secondary sources such as Wiedemann et al. (2020), King, (2021), Pawar (2021), and Wang … Continue reading